STANFORD
UNIVERSITY
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THE ASK: A brand platform that humanized the Stanford story.
THE IDEA: Is there anything more human than to seek? To search for meaning in the everyday; to discover how things work, why we are the way we are, and what we don’t know yet? To err, to learn, to share, to communicate? The search for truth and meaning connects all 8 billion humans on this earth, the billions who came before and the billions who will come after. And when you bring together endlessly curious humans in one place with shared purpose: to learn, to practice critical care, and to research, it becomes possible for those humans to have a positive impact far beyond the Farm.
“Let us not be afraid to outgrow old thoughts and ways, and dare to think on new lines as to the future of the work under our care”
– Jane Stanford
